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Auto-San - Elevating Spaces Through Scent Branding Systems and Air Fresheners

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Overview

Auto-San has been a leader in odor protection for over 40 years, recognized as an innovator in Scent Branding systems and air fresheners. Their expertise in creating effective, long-lasting odor solutions has made them a trusted name in the industry. As they looked to expand their digital presence, Auto-San required a comprehensive digital marketing strategy to enhance their landing page designs, improve conversion rates, and boost overall sales. By modernizing their approach, they aimed to reach new customers while optimizing the experience for their existing audience.

Industry
eCommerce
Location
United States

Technology Used:

Services

PPC services

Landing page design services

CRO services

Challenges & Solutions

The client struggled to boost online sales and conversions, particularly on mobile devices. Despite offering innovative products, their website was not mobile-friendly and lacked an intuitive design, resulting in low user engagement and weak conversion rates. They needed a mobile-optimized, responsive website and a more effective strategy to attract traffic and drive sales. Improving the user experience on their landing pages and across the site was also critical for increasing conversions, especially from their paid advertising efforts.

Solution: To tackle these challenges, we launched targeted PPC campaigns aimed at driving high-quality traffic to newly optimized landing pages. By redesigning these pages with conversion rate optimization (CRO) techniques, we streamlined the user journey from ad click to purchase, ensuring visitors encountered engaging content and compelling calls to action.

Our team also overhauled the website’s UI/UX, creating a responsive design that worked seamlessly across both desktop and mobile devices. The improved navigation and mobile-friendly interface resulted in a smoother, more enjoyable experience for users, driving up mobile engagement and sales. The combined efforts in CRO and mobile optimization contributed to a substantial lift in conversions and overall site performance.

Results

45%

Increase in Mobile Sales

30%

Growth in Overall Conversion Rates

50%

Improvement in PPC Campaign ROI

40%

Boost in Website Traffic

35%

Enhanced User Engagement

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12+

Years of Experience

700+

Projects Delivered

91%

Retention Rate

40+

Talents

Time & Resources

No. of Resources
0
Time Frame
0

Screenshot

Auto-San Home Desktop
Auto-San Services Desktop

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