The client, a prominent leader in the US real estate market, specialized in offering training courses to real estate professionals. However, their existing website was a static platform, lacking the ability to manage real-time memberships and scalability. Additionally, they sought expert assistance in pay-per-click (PPC) marketing to drive course sales and enhance their digital footprint.
Glorywebs stepped in with a comprehensive solution, delivering a fully customized, dynamic website that streamlined membership management, improved scalability, and facilitated real-time interactions. Alongside our cutting-edge web development, our targeted digital marketing strategies, particularly in PPC, alongside the use of Meta, led to a remarkable 15x increase in course sales, positioning the client for sustained growth in the competitive real estate sector.
PPC Management
Conversion Rate Optimization
Email Marketing
Solution: Our front-end development team revamped the website by creating a dynamic and responsive interface, incorporating conversational Call-to-Actions (CTAs) to improve user interaction. Our Laravel developers built a custom CRM that implemented automated systems for client’s membership management, including monthly reporting on account activities, auto-generated renewal notifications, and a seamless one-click solution to accelerate recurring monthly payments. This automation greatly reduced manual overhead and enhanced user experience.
Solution: Leveraging our expertise in PPC management and social media advertising on platforms like Meta, we launched targeted campaigns that consistently drove lead generation. We ensured a minimum of 30 attendees for each weekly event, achieving a 10% conversion rate from these leads. This strategy significantly broadened their sales funnel. Additionally, we implemented a local call center service to handle event bookings and confirmations, further improving lead conversion and client engagement.
15% business growth
Automated membership and account management
Location-specific course display
Monthly performance reporting
Segmented email marketing campaigns
40% increase in lead generation (PPC)
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